Seinfeld Strategy


Oct 21, 2021

 by Thomas Sampson
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I’ve got something a little different for you today … but you know it has to be good because it’s straight from Jerry Seinfeld.

It’s called “The Seinfeld Strategy” 

And it’s the same exact method he used to pump out non-stop content for his TV show and for his stand-up acts. 

Here’s what’s really cool ...

We can use this same strategy to stay consistent with our fitness also … ESPECIALLY through the holiday season!

How it works:

  1. Get a calendar or create a spreadsheet - something you can post on your wall. The bigger the better. 
  2. Every day you work out your plan, draw a big red X over the day
  3. After a few days, you’ll see a nice-looking chain starting to build … a chain that gets longer and longer every day!
  4. Your goal: DON’T BREAK THE CHAIN!

The key is to set yourself up for success. 

Aiming for a 90-minute workout, 7 days/week isn’t going to be realistic for most people. 

But you know what is? 

MOVING your body and getting your heart rate up for at least 20 minutes. Or a solid 60 min workout 3 days of the week. ;) 

So, are you up for the challenge? 

Step #1: What’s the action you want to commit to EVERY day for the rest of the year? 

Step #2: What’s the minimum threshold for being able to draw that “X” on your calendar? 

Step #3: Do it every day! 

If something happens and you miss a day, note how many days you kept up your streak. Then start back ASAP to beat your old streak. 

This is a POWERFUL way to help build consistency - especially during the time of year when our self-care sometimes takes a back seat.

Coach Tom CFL-3, USAW-2, Sports Nutritionist